CAMPAIGN DEVELOPMENT & PUBLISHING
Signed. Sealed. Delivered.
We have the time, knowledge and tools to deliver monthly campaigns on your behalf that are based on your initial strategy. From internal referral programs to building your online reputation, your professional marketing services team will handle everything.
News your patient can use.
Email is not only great for patient education and retention, it helps drive traffic to your website which positively impacts your SEO. That’s why Legwork sends monthly email blasts that hit patients email boxes to encourage engagement with your blog or current campaign. Each email is designed and timed to work seamlessly with your on-going strategy and other media mix.
Which social channels work? What is a tweet? Not to worry, we’ve got your hashtag. Patients want to do business with people they know and trust. Legwork provides fresh monthly content, graphics and additional tips and tricks to keep you relevant in all social circles.
SEARCH ENGINE OPTIMIZATION
One thing that's constant - change.
When it comes to SEO, today’s mantra goes something like this: Publish it and they will come. While keywords are still an important part of SEO, Google craves fresh, relevant, valuable content. Legwork keeps a watchful eye on content trends in order to keep your strategy current and your site as optimized as it can be. This means making sure we not only know what Google is up to, but what consumers are searching as it relates specifically to the services you want to be known for.
Some say direct mail is dead. The only thing that’s dead is that kind of thinking. A communications research survey found that 73% of consumers actually prefer mail over other advertising methods. More importantly, 56% of customers find print marketing to be the most trustworthy type of marketing. Direct mail can add another dimension to an internal or external campaign. When needed, Legwork has a multi-million dollar print and mailing fulfillment center ready to tackle any print campaign.
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